Chapter 11 Structuring Companies for Effective Competition Internet Exercises 1. http://www.philipmorris.com/ Philip Morris is the world’s largest consumer packaged goods company. With
over $80 billion in revenue, the company operates in nearly 200 countries. Philip
Morris employs approximately 178,000 employees in diverse businesses such as
tobacco, beer, food and confectionary products, etc. Explore the site above including the company’s annual report. Identify what
different divisions the company has, different brands the company boasts, and
different geographic locations the company operates in. Also look at the top
management team of the company. Looking at all of this information, construct
at least three different organizational charts for Philip Morris. Explore the
advantages and disadvantages of each for the company and make a case for the
best structure for the company. Bring your charts and your rationales for the
class discussion. 2. http://www.hp.com/ For today’s Hewlett-Packard, The first idea that has grown into one of
the largest technology organizations today was borne in 1939. Two students developed
the idea while working in a backyard garage in California. Now, e-services,
e-speak, and digital imaging depict just how far this first idea has progressed.
As you examine this site, gather information to respond to the following questions.
What form of organizational structure can be pertinent for HP? Discuss how you
perceive accountability and responsibility to be handled by managers at HP.
Do you believe the structure to be mechanistic or organic at HP? Explain. |