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Application Questions Exercises
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  1. The problems of many firms may be attributed to a "traditional" control system that failed to continuously monitor the environment and make necessary changes in their strategy and objectives. What companies are you familiar with that responded appropriately (or inappropriately) to environmental change?

  2. How can a strong, positive culture enhance a firm's competitive advantage? How can a weak, negative culture erode competitive advantages? Explain and provide examples.

  3. Use the Internet to research a firm that has an excellent culture and/or reward and incentive system. What are this firm's main financial and nonfinancial benefits?

  4. Using the Internet, go to the website of a large, publicly held corporation in which you are interested. What evidence do you see of effective (or ineffective) corporate governance?







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