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Chapter 6 True False Quiz
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1

President Coolidge saw advertising as a "civilizing" force in early twentieth-century society.
A)True
B)False
2

The first form of printmaking in Europe that paved the way to mass communications was woodblock printing.
A)True
B)False
3

The new form of printmaking in nineteenth-century Europe and North America that spurred the development of mass-media posters and related printed matter was lithography.
A)True
B)False
4

Kathe Kollwitz was a "visual reporter" of the events of the Civil War for Harper's Weekly.
A)True
B)False
5

The book illustration, Salome with the Head of John the Baptist, is by Toulouse-Lautrec.
A)True
B)False
6

The poster, La Goulue at the Moulin Rouge, is by Aubrey Beardsley.
A)True
B)False
7

The "Stop AIDS" t-shirt is by Keith Haring.
A)True
B)False
8

According to Jean Kilbourne, advertising is a highly destructive force.
A)True
B)False
9

Alphonse Mucha's Job cigarette ad from 1897 shares much in terms of subject matter and message with contemporary cigarette ads.
A)True
B)False
10

Turn-of-the-twentieth-century creators of poster advertisements such as Bradley and Mucha saw themselves as artists and their advertisements as art.
A)True
B)False





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