| International Business : The Challenge of Global Competition, 8/e Donald Ball Wendell H. McCulloch,
California State University Long Beach Paul L. Frantz,
California State University Long Beach Michael Geringer,
California Polytechnic State University Michael S. Minor,
University of Texas Pan American
Table of ContentsPart I The Nature of International Business - Ch 1 The Rapid Change of Global Business
- Ch 2 Trading and Investing in International Business (includes distributive forces)
- Ch 3 Economic Theories of International Business
Part 2 The International Environment - Ch 4 The Dynamics of International Organizations
- Ch 5 Understanding the International Monetary System
Part 3 The Foreign Environmental Forces - Ch 6 Financial Forces: Influencing International Business
- Ch 7 Economic and Socioeconomic Forces
- Ch 8 Physical and Environmental Forces
- Ch 9 Sociocultural Forces
- Ch 10 Political Forces
- Ch 11 Legal Forces
- Ch 12 Labor Forces
- Ch 13 Competitive Forces
Part 4 The Organizational Environment - Ch 14 Strategic Planning, Organization Design and Control of the Firm
- Ch 15 Assessing and Analyzing Markets
- Ch 16 Marketing Internationally
- Ch 17 Export and Import Practices
- Ch 18 Human Resource Management
- Ch 19 Financial Management
- Ch 20 Global Operations Management: The Third Industrial Revolution
Epilogue: Your Future in International Business |
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