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International Business : The Challenge of Global Competition, 8/e
Donald Ball
Wendell H. McCulloch, California State University Long Beach
Paul L. Frantz, California State University Long Beach
Michael Geringer, California Polytechnic State University
Michael S. Minor, University of Texas Pan American


Table of Contents

Part I The Nature of International Business

  • Ch 1 The Rapid Change of Global Business
  • Ch 2 Trading and Investing in International Business (includes distributive forces)
  • Ch 3 Economic Theories of International Business

Part 2 The International Environment

  • Ch 4 The Dynamics of International Organizations
  • Ch 5 Understanding the International Monetary System

Part 3 The Foreign Environmental Forces

  • Ch 6 Financial Forces: Influencing International Business
  • Ch 7 Economic and Socioeconomic Forces
  • Ch 8 Physical and Environmental Forces
  • Ch 9 Sociocultural Forces
  • Ch 10 Political Forces
  • Ch 11 Legal Forces
  • Ch 12 Labor Forces
  • Ch 13 Competitive Forces

Part 4 The Organizational Environment

  • Ch 14 Strategic Planning, Organization Design and Control of the Firm
  • Ch 15 Assessing and Analyzing Markets
  • Ch 16 Marketing Internationally
  • Ch 17 Export and Import Practices
  • Ch 18 Human Resource Management
  • Ch 19 Financial Management
  • Ch 20 Global Operations Management: The Third Industrial Revolution

Epilogue: Your Future in International Business





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