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I-Series Computing Concepts
Stephen Haag, University of Denver
Maeve Cummings, Pittsburg State University
Alan I Rea, Jr., Western Michigan University

E-Commerce, Web Multimedia, And Web Authoring

MMIT

MULTIMEDIA AND INTERACTIVE TECHNOLOGIES

Web multimedia is the use of audio, video, animation, and other elements to allow interactivity on a Web site or page. Multimedia and interactivity technologies create and help you use different forms of Web multimedia. As a modern-day Web surfer, you expect the Web to mimic the audio-visual experience of current media such as television, but also to be more interactive.

In Life-long Learning Module A, we provide you with many links to valuable Web resource sites on multimedia and interactive technology development tools and tutorials. Here, we’d like to show you examples of each technology. Make sure to visit the Web sites provided to truly enjoy the experience.

Animated Gifs

When you were younger, did you ever draw figures on the corner of tablet pages and then flip the pages to make it move? Cartoon animators have been using a similar technique for years. Animated Gifs (Graphics Interchange Format) are layers of images that fit together like frames of a cartoon or a movie. As Web browser loads the image, it cycles through the frames so the image moves. After the entire image is loaded into the Web browser, it continues to cycle through its frames making it appear to move.

Animated GIFs can come in a variety of shapes and file sizes, but most are used for small icons and ad banners. To create an animated GIF you can start with one GIF file or a series of GIF files. Then, you’ll need a special program to combine the GIF files into frames, integrate the frames in a particular order, and create the animated GIF.

Here are some programs to create animated GIFs and some Web sites containing animated GIF collections:

Animated GIF Collections

Animated GIF Programs

  • Animagic GIF Builder: A popular shareware program.
  • Macromedia Fireworks: A powerful graphics program you can use to make animated GIFs (and other graphic applications).
  • GIF Builder: A Macintosh shareware program used to create animated GIFs.
  • GIFWorks: A free online animated GIF program. You don’t even need to install software on your computer. Just use your Web browser.

Audio and Video

Audio

You learned in Chapter 4 that Web audio encompasses all the sounds and music on the Web. There’s a wide assortment of audio available to you–everything from brief sound clips and noises you can use as alerts on your computer to complete CD quality songs. Some of the more popular file formats for audio are simple Windows audio files (.wav), MIDI (.mid) files, and MP3 files (.mp3).

Windows audio files (.wav) are the accepted standard for all Windows-based computers. Every sound a Windows-based computer makes--from an alert to the Windows startup sound--is a .wav file.

MIDI files, or musical instrument digital interface, are used to control synthesizers and sound cards. You can create songs and sounds on your computer using MIDI software and a keyboard. MIDI files are also used as ring tones for cell phones.

MP3 files (.mp3) are used to store CD quality music in smaller files. MP3s are so popular that people buy MP3 players. These carry music CDs you have purchased or MP3 songs you downloaded off the Web. You may have used MP3 files yourself to listen to your favorite music.

Here are some Web sites to experience Web audio:

  • Free Audio Clips: An assortment of many audio files.
  • The Daily .WAV: A collection of .wav files for you to download and use on your Windows computer.
  • The MIDI Farm: A Web resource to learn more about MIDI files. There’s also a collection of MIDI files to download at this site.

Video

Web video encompasses all the movies on the Web. Video comes in many file formats. The two most popular are Windows Audio Video Interleave (.avi) and Apple QuickTime (.qt)

You can play all AVI files using Microsoft’s Media Player. QuickTime video files need Apple’s QuickTime player. Both of these player are available for free. Remember, a player, or viewer, is software that works outside your Web browser. Both Windows Media Player and Apple QuickTime also have available plug-ins. A plug-in is software that works within your Web browser.

Here are some Web sites to experience Web video:

Players

Both players work on a variety of operating systems.

Video Sites

Streaming Media

Streaming media is becoming more popular as audio and video files increase in size and users demand more from Web audio and video. Streaming media continually sends small parts of a large file to your Web browser and you watch or listen to what you’ve already downloaded. By doing this, you can watch parts of a movie or listen to a live radio station as more data downloads to your computer.

You can view streaming media in both the Windows Media Player and Apple’s QuickTime Player. However, RealNetworks RealPlayer is the leader in streaming media and has its own player:

With streaming media, you can listen to live radio broadcasts from around the world, watch sporting events and music concerts, and play video games with other people on the Internet. Here are Web sites with streaming media content for you to try:

  • Streaming Media World: A collection of Web sites and reviews of streaming media sites.
  • Streaming Media: A Web site devoted to various forms of streaming media sources and tutorials.

You should know that there’s also media available from within each streaming media player you use. RealPlayer, QuickTime, and the Media Player all have readily accessible media available with a button click.

Flash and Shockwave

Flash and Shockwave are interactive multimedia technologies from Macromedia. Flash is software that helps you create animated and interactive Web pages. Many times you’ll see Flash used to produce short Web cartoons. Some Web sites use Flash to help animate navigation and provide interactive menus and icons.

Shockwave is software that helps you create Web pages with significant interactivity. With Shockwave you can program interactive Web games, chat rooms, and virtual worlds. It takes many years to master the complexities of Shockwave.

We’ve listed a few Web sites and resources for Flash and Shockwave. You can download both software tools for 30-day trials to determine if you want to buy them. Your school might even have this software available for you to use. Make sure to visit Life-long Learning Module A for Flash and Shockwave tutorials:

  • Comparison of Flash and Shockwave: This presentation helps you decide which software is right for you.
  • FlashMX: The newest version of Flash. Entire multimedia Web sites can be created using this software.
  • Flash Player: You’ll need this free player to view Flash pages and content.
  • Shockwave Player: Here you can download the free Shockwave player. To create Shockwave applications, you’ll need to purchase Macromedia Director Shockwave Studio.
  • Shockwave Studio: A programming environment used to create Shockwave applications.

VRML and Web3D

As computing power increases, so does the level of interactivity you can experience on the Web. VRML, or Virtual Reality Modeling Language, creates a virtual world in which users have the illusion that they are physically participating. Web3D is the newest implementation of VRML. Web3D allows for even more interactivity and multimedia applications to be infused in virtual reality worlds. And all of this is delivered to you via your Web browser combined with a few plug-ins and players.

The Web3D Consortium is a collection of VRML and Web3D developers. Most VRML and Web3D resources can be found at the Web3D Web site.

Players and Plug-Ins

Web sites

Programming Resources





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